Marketing – EQ4C

Steve NormanSeptember 21, 2024

Hooked Model: Can This Strategy Turn Your Product Into an Irresistible Habit?

Learn how the Hooked Model helps managers create habit-forming products using triggers, actions, variable rewards, and investments to boost customer…

Steve NormanSeptember 21, 2024

Discover the Kano Model and how it categorizes customer preferences into Basic, Performance, and Excitement Needs to boost your product’s…

Explore Seth Godin's Purple Cow Theory and learn how being remarkable can transform your marketing strategy in today's crowded marketplace.

Steve NormanOctober 17, 2024

Discover how the SERVQUAL model measures service quality by comparing customer expectations with perceptions across five key dimensions. Learn more…

The constant changes and evolvements in the business environment, the rules of brand strategy are constantly being rewritten. The digital…

Learn about the 7Ps framework, a powerful marketing tool that helps businesses consider all the key elements of marketing and…

Marty HoffmanFebruary 2, 2023

Understand the fundamentals of marketing in this detailed guide to the 4 Ps of marketing. Learn how to create a…

What is STP Model? STP model stands for Segmentation, Targeting, and Positioning. It is a marketing model that helps businesses…

Understand the fundamental concepts of Porter's Five Forces Model, its purpose, history, and how to apply it effectively. Get started…

Marty HoffmanFebruary 1, 2023

Learn how by understanding PESTLE Model, businesses can make better decisions, identify opportunities, minimize risks and achieve 10x growth.